Ανακοίνωση για τελική αλλαγή έδρα των πρώην εργαζόμενων της κοινοπραξίας. Ο Android OEM η ιαπωνική Sony ανακοίνωσε πως θα μετακινήσει το τμήμα των Sony Mobile Communications και θα απολύσει το 15% των ατόμων συνολικά 1000 άτομα.
Θα μετακινήσει το αρχηγείο της και “certain other functions” από το Lund της Σουηδίας στο Tokyo τον Οκτώβρη του 2012.
Τα περισσότερα άτομα που θα χάσουν την δουλειά τους θα είναι στη Σουηδία: 650 στο Lund, με τους υπόλοιπους να είναι “primarily consultants in Sweden.” Η διαδικασία θα έχει τελειώσει τον Μάρτιο του 2014 “as the company seeks to increase operational efficiency, reduce costs and drive profitable growth.”
Η Sony Mobile λέει πως θα κρατήσει άτομα στο Lund που θα είναι “an important strategic site for Sony Mobile, with the main focus on software and application development,”. Η εταιρία έχει επιχειρήσεις και στο Πεκίνο και η εταιρία θα προχωρήσει και σε άλλες ενέργειες.
Η Sony Mobile σχηματίστηκε τον Φλεβάρη του 2012 και η Sony έχει επικεντρώσει τις προσπάθειες της στη σειρά Xperia και στο τέλος του 2011 η Sony Xperia σειρά είχε το 12% των Android κινητών.
Η Sony Ericsson ήταν από τις πρώτες στη κατηγορία των smartphone με το P800 να είναι το πρώτο μοντέλο Symbian αφής το 2002.
ony Mobile Communications Announces New Operational Structure and Reduction in Workforce
LONDON, UK – August 23, 2012 – Sony Mobile Communications AB (“Sony Mobile”) today announced that it is altering the global operational structure of its development sites in Tokyo, Japan, Lund, Sweden and Beijing, China. In October 2012, Sony Mobile will move its corporate headquarters and certain other functions from Lund, Sweden, to Tokyo, Japan. Sony Mobile has also redefined the roles and responsibilities of each major development site to leverage the strengths of each respective site. These measures aim to enhance operational and development capabilities of Sony Mobile such as time to market efficiency, streamline supply chain management and drive greater integration with the wider Sony group.
“Sony has identified the mobile business as one of its core businesses and the Xperia™ smartphone portfolio continues to gain momentum with customers and consumers worldwide,” said Kunimasa Suzuki, President and CEO of Sony Mobile. “We are accelerating the integration and convergence with the wider Sony group to continue enhancing our offerings, and a more focused and efficient operational structure will help to reduce Sony Mobile’s costs, enhance time to market efficiency and bring the business back to a place of strength.”
In relation to the operational structure changes, Sony Mobile plans to reduce its global headcount by approximately 15 percent (approximately 1000 personnel, including consultants) throughout the financial years of 2012 and 2013 (i.e. by the end of March 2014) as the company seeks to increase operational efficiency, reduce costs and drive profitable growth.
Today Sony Mobile filed a redundancy notification (“varsel”) with the Swedish authorities to notify them that the company expects around 650 employees across a number of functions at Sony Mobile in Lund to be affected by job closures. The remaining headcount reductions will be primarily consultants in Sweden. Lund will continue to be an important strategic site for Sony Mobile, with the main focus on software and application development.
Sony Mobile is a wholly-owned subsidiary of Sony Corporation, following Sony Corporation’s acquisition of Telefonaktiebolaget LM Ericsson’s 50% stake in Sony Ericsson Mobile Communications AB, completed on February 15, 2012.